You’ve cracked the science. Now let’s crack the story.
If you’re like most ocean impact founders, you’ve probably spent far too long trying to get your words right. You know your innovation inside out, but writing great copy to sell it isn’t easy. You’re too close to it. There’s so much to say. And it’s hard to know which parts will truly resonate with customers and investors.
You need a simple message that speaks to the people you’re trying to reach.
When what you do is so complex, you can’t afford to confuse your audience with unclear messaging. That’s where we come in. At Wild Copy Co., we clarify your ocean startup’s message so that you can:
✔ Tell a clear and compelling story
✔ Be understood by aligned customers, investors and partners
✔ Sell effectively through your website and marketing
✔ Stand out from competitors
✔ Secure funding and investment
✔ Get accepted into ocean accelerators and grant programs
✔ Foster ocean literacy and behaviour change among your audience
✔ Make an even bigger difference for the ocean.
Oceanpreneur, stop writing yourself into a spin
Let’s bring clarity to your startup’s message ↓
Website writing
Clear, compelling website copy that connects, converts and champions your ocean mission.
Message clarification
Get a brand message that aligns your marketing and resonates with the right people.
Monthly content
Stay visible and build trust with blogs and emails your community loves to read.
Copy review session
Untangle what’s not working and get your copy flowing in just 60 minutes.
Why work with an ocean impact copywriter?
Specialist copywriting services for ocean startups
A partner who understands ocean science and technology
We speak your language and can translate it into words your audience will understand and act on.
Copy that turns visitors into customers and ocean champions
The copy we write does more than convert. It inspires visitors to make positive change for the ocean too.
Messaging that educates as well as sells
A strong message builds awareness and prompts lasting behaviour change, not just sales.
Promote conscious spending
We follow ethical copywriting principles that support informed decisions, not overconsumption.
We’re ocean lovers too
We believe in what you’re building and bring genuine passion to every project, and we’ll be a true ally for your mission.
Cut the jargon, not the meaning
Technical language has its place, but not on your homepage. We keep it simple without watering it down.
Own your story
Your ocean startup’s story is one of a kind. We help you own it, share it with the world and stand out.
Impact claims you can stand by
We’re mindful of greenwashing and do due diligence to ensure your messaging upholds customer and investor trust.
1% for the reef
We donate 1% of annual turnover to the Great Southern Reef Foundation through our 1% for the Planet membership.
Nothing short of genius
“The final copy for the website is nothing short of genius. The tones, language and feel are beyond what I had thought possible to create. It was breathtaking to see how she achieved creative writing mixed with streamlined information while evoking all the emotions we had talked about in our meetings.
Estelle’s values as a person dovetail through her work, resulting in an authentic, wonderfully talented copywriter.”
Grant Rozga
Founder at Jura Guided
An outstanding website copywriter
“It was a joy to design a website using Estelle’s copy. I was astounded by her ability to describe things so evocatively but at the same time clearly, simply and without fuss.
Her SEO knowledge, awareness of website structure and formatting of the document also makes my work as a web designer a lot easier.
She’s also such a lovely person to work with and to know. Such a generous, thoughtful and diligent human.”
Tom Garfield
Founder at Brand New Notebook
Her process is clear and seamless
“Estelle has been an absolute dream to work with. Her process is clear and seamless from start to finish and I love that she took the time to understand my brand and the products I sell in great detail.
Estelle nailed the copy in her first draft, perfectly capturing my brand’s personality and tone of voice – I couldn’t be happier with the work she has done for me.
I would highly recommend Estelle to anyone looking for a copywriter. If you are an ocean-loving business, her words will definitely help you make a positive impact.”
Leyla Alexander
Founder at You Are The Sea
The ocean needs your message to be understood.
1. Get in touch
The first step is to fill in the form on our Contact page or email Estelle at hello@wildcopyco.com. We’ll respond to your enquiry within two business days, with an option to book a discovery call to talk about working together.
2. Accept our proposal
We send you a proposal outlining deliverables, timelines and an exact quote. To go ahead, simply accept the proposal and make payment (usually 50% of the total fee). This kickstarts us getting to work on the copy brief.
3. Answer some questions about your ocean impact business
A detailed copy brief is the most important part of writing great copy. But don’t worry if you haven’t briefed a copywriter before: we take the lead and know what to ask. For full copywriting projects, we’ll need 90 minutes of your time on a briefing call. Blog posts and smaller projects can be briefed via a written questionnaire.
4. Get words that do the selling for you
We go away and write your copy. You get two rounds of revisions for any tweaks you’d like us to make. Once you’re happy, simply pay the final invoice, and we send you the final proofread deliverables that you can pass straight to your website designer or VA to implement.
Ready to get your words right?
